Jalpaiguri (WB), Jul 11 (PTI) Panchanan Barman, father of heptathlete Swapna Barman who won gold at the Asian Athletics Chamionships, is bedridden ever since she was a child.But adversity has not robbed him of his dream. He wants his daughter Swapna, the promising athlete from Jalpaiguri in north Bengal, to conquer the world. “We could never provide nutritious food as required by a sportswoman to our daughter. I wish she becomes a world champion,” Panchanan said in a choked voice. The sole breadwinner for the family, Panchanan was a rickshaw puller but a stroke several years ago made him bedridden.Swapna, now 20, saw her father confined to the bed ever since she was a child.”We never imagined our daughter will go this far,” Swapnas mother Basana said, with tears rolling down her cheeks.”She is good at studies and sports…. I hope she goes further ahead…. I hope she gets a job,” said Basana, who used to work in a tea estate but now does odd jobs to run the family. Basana used to cycle Swapna to a club for practice when she was younger.Swapna is the youngest of her two brothers and a sister.Her brother Atish said, he was overjoyed at Swapnas triumph at the Asian Athletics Championships and burst crackers to celebrate. Swapna had collapsed just after crossing the 800m race, the last of the seven events of heptathlon, during the championship on July 9 and she required medical attention.She finished fourth in that event but still clinched the gold as she had already taken a lead of enough points to emerge as the winner.advertisementTill her higher secondary examination in 2014, Swapna studied in Kaliaganj Uttameshwar High School.The schools games teacher Bishwajit Majumdar is overjoyed at her success.”Since 2006 I was her games teacher. The school is proud of her. I wish she wins an Olympic gold,” Majumdar said.Swapna now stays at the SAI camp in Kolkata. PTI COR NN MM AH LNS
Spain and Real Madrid captain Sergio Ramos revealed that his family received “death threats” after the Champions League final, where he injured Liverpool’s Mohamed Salah.Ramos, 32, was jeered throughout Spain’s 2-1 victory over England at Wembley in a UEFA Nations League game.Speaking to ESPN after Spain’s 2-1 win over England at Wembley in a UEFA Nations League game, where he was constantly booed, Ramos said that the boos doesn’t affect him but he would have liked a different reaction.”One tries to evade (the boos). In the end you feel it, but I stay out of everything. It doesn’t affect my game,” Ramos was quoted as saying by ESPNFC.”I would have liked another reception because people only remember the action of the final, and nobody remembers the death threats that my family and my children received.Also read – Salah hits out at Ramos over Champions League final injury”It is a very sensitive issue that people maybe take as a joke about and (that’s why they) whistle in a great stadium like this. My conscience is very clear. I already explained (what happened), and I do not have to give more explanations.”Salah was forced off the field with a shoulder injury midway through the first half following a challenge by Ramos and Real went on to beat Liverpool 3-1 on the day to win their third consecutive crown. Mohamed Salah injured his shoulder during the Champions League final (Reuters Photo)The whole issue has been blown out of proportion and both Salah and Ramos have been asked about it even now. However, Ramos has time and again denied trying to intentionally hurt Salah.advertisement”You never expect a reception that is not good because, as I said the other day, if these [English] fans have something good, it is that they have always been with the great players. It has not been like that, but I am very calm, with my conscience very clear in that aspect.”As I said before, I have never tried to hurt a colleague. There are people who may have misunderstood it, but these are football things. It will not change anything in my game or in me.”Meanwhile, he was effusive in his praise for Spain and Manchester United goalkeeper David de Gea who made a string of saves to keep England and especially Marcus Rashford at bay.”He is a great goalkeeper. We have always said it,” Ramos said. “The big games are those that mark the great players. After a World Cup with many doubts, he deserved (a performance such as this).”He is a great goalkeeper, and today he has (had) a great game, he has made some interventions that have marked the result of the game. Hopefully it is also a beginning, and that will help him to gain confidence because he is a key player for us,” Ramos added.(With inputs from IANS)
Naomi Osaka said that Serena Williams’s row with the umpire during the US Open women’s singles final has not altered her feelings about winning a Grand Slam title because she had no idea about how to react after winning one.Osaka, 20, stunned the tennis world and everyone present at the Arthur Ashe Stadium on Saturday, when she beat her idol Serena 6-2 6-4 to win her maiden Grand Slam title.But, her win was overshadowed by an explosive row between Serena and umpire Carlos Ramos which resulted in the 23-times Grand Slam champion being docked a game and fined USD 17,000.Not only that, the Japanese’s first-ever triumph was not well received by the crowd at Flushing Meadows and she was even booed by the crowd for defeating the fan favourite.Also read – Billie Jean King softens stance on Serena Williams controversy This was Naomi Osaka’s first Grand Slam victory (Reuters Photo)World No.7 Osaka was reduced to tears during the presentation ceremony and hid her face all the while with a visor to hide her tears. However, on her arrival in Japan on Thursday, she said that she was not saddened by the incident.Also read – Is Serena Williams a bad loser? Opinions after Naomi Osaka wins US Open”For me, I don’t feel sad because I wouldn’t even know what I’m expected to feel,” she told a news conference in Yokohama.”Because it was my first final and my first Grand Slam victory, overall I felt really happy and I know that I accomplished a lot.advertisementAlso read – Serena Williams calls chair umpire a thief, accuses him of sexism”I don’t think I even thought about feeling sad because there’s no experience for me to draw on (from) any other Grand Slam final.” Serena Williams was fined USD 17,000 for her actions during the US Open final (Reuters Photo)Also read – Australian cartoonist blasted for ‘racist and sexist’ depiction of Serena WilliamsThe Osaka-Williams final was one of the most controversial Grand Slam finals of all time and it divided tennis and triggered a debate about sexism in sport after Serena’s assertion that Ramos would have dealt with a male player in a different way.Serena has been heavily criticised for her actions, which spoiled a precious moment for young Osaka, who even moved to apologise to the New York crowd and Serena for beating the home favourite.
Don’t forget to share this post! Technical SEO When’s the last time you thought about the specific text you hyperlink in order to direct readers to another page on your website? This text, known as anchor text, doesn’t get much attention. But if done right, it can bolster your SEO efforts.Optimizing your anchor text, the clickable, hyperlinked text on your website, might sound like a trivial tactic. But linking internally — also called “inlinking” — to related pages on your website can actually boost your rankings on Google if you anchor these links to words and phrases that relate to the pages you’re linking to.Improve your website with effective technical SEO. Start by conducting this audit. “Inlinking with clear, concise, and relevant anchor text can reinforce the topical connection between certain posts in Google’s eyes and help all of those posts rank better,” says Braden Becker, HubSpot’s Historical Optimization Lead.With this in mind, anchor text is nothing to gloss over. It’s a small detail that’s easy to overlook, but it’s still important in today’s SEO landscape. If you want to learn more about what exactly anchor text is, why it’s important, and the different types of anchor text, read on.What Is Anchor Text?Anchor text is the clickable, hyperlinked text on a website that links to other web pages on or off that domain. It tells search engines and users what the hyperlinked page is about. An example of anchor text is the following link to HubSpot’s homepage.To clearly inform search engines and users about the topic of the page you’re linking to, your anchor text should be succinct, specific, pertinent to the destination page, and in close proximity to a keyword you want your pages to rank well for on Google.That’s right — anchor text doesn’t have to include a keyword — it can just sit in a sentence that includes your target keyword. We’ll talk more about this in a minute.When you anchor links to descriptive words and phrases, Google’s bots can instantly understand what the linked page is about. A clear connection between your page’s topic to the linked page’s topic can also help both pages rank for queries related to the topic.But stuffing keywords or using the same exact keywords in all your anchor text will make Google suspect that you’re just trying to rank for those keywords, rather than linking internally to relevant information, and they’ll penalize you for it.Anchor Text ExamplesSome types of anchor text are better than others. Here are the four most common types, ranked by quality.Partial-matchAnchor text is a partial match if it includes a variation of the keyword that describes the linked page’s topic. It clearly informs Google about the page’s topic, especially if there are keywords related to the page’s topic in the anchor text. Not having to worry about getting an exact match with your anchor text and a page’s topic also allows you to write your content as naturally as possible.An example of anchor text that’s a partial match is “Every SEO should know the importance of domain authority” — the linked page covers what domain authority is, why it’s important, and how to improve it, and the anchor text can convey that message, without explicitly stating it.Exact-matchAnchor text is an exact match if it includes the exact keyword that describes the linked page’s topic. Just like a partial-match, exact matches also clearly inform Google about the linked page’s topic. But if you anchor your internal links to too many keywords that are exact matches, Google could suspect you’re just trying to rank for those exact keywords rather than providing value to your readers.An example of anchor text that’s an exact match is “Check out this comprehensive guide about Google Search Console” — the linked page is called the “Ultimate Guide to Google Search Console in 2018”.GenericGeneric anchor text is a common word or phrase, like “This blog post” or “Read more”. Google actually reads text surrounding anchor text when its bots crawl your web pages, so even if you anchor a link to a generic word or phrase, the surrounding text can still tell Google what the linked page is about. But Google can only know what the link is about if your generic anchor text is surrounded by text that clearly describes the linked page’s topic.SpammySpammy anchor text links to a webpage that has no relation to its hyperlinked keyword. These types of anchor text mislead users into thinking what the linked page is actually about, providing zero value to the user. The sole reason why people use spammy anchor text is to briefly rank for highly competitive keywords like insurance, loans, or mortgage and siphon traffic from those keywords’ SERPs.People will also use spammy anchor text to hamper their competitors’ public perception on Google. For instance, a company could hyperlink their competitor’s website to the keyword “worst company to work for in 2018” in one of their blog posts, and their competitor’s website could potentially rank for “worst company to work for in 2018” on Google.Even in 2018, Anchor text is still important.Anchor text might be at the end of your to-do list when you’re polishing your blog post, but intentionally anchoring links to clear, concise, and relevant keywords can bolster your SEO efforts. Google will seamlessly understand the topic of each linked page on your website and grasp the topical connection between your posts, boosting your rankings. Topics: Originally published Nov 20, 2018 6:00:00 AM, updated November 20 2018
Instagram is an undeniably viable platform for marketing in 2019. In fact, Instagram has officially reached more than one billion active monthly users — which means it’s now more popular than social media giants such as Twitter or LinkedIn.That’s a lot of users sitting around, waiting to see your content. So, how can you reach all of those users and create opportunities for them to engage with your brand?The answer might surprise you — SEO for Instagram.I know what you’re thinking: Can I really employ the same SEO techniques I use to optimize web pages for a social media app?Fortunately, you can. The trick isn’t shoe-horning Instagram into your existing SEO strategy, but rather to use what you already know about SEO to drive organic growth to your Instagram account. Think of Instagram as its own search engine. The platform has built-in search functions that act like its own mini-Google.Here, we’re going to tell you eight little-known Instagram SEO techniques to expand your reach.*Bonus Content* Click here to unlock 20 more powerful strategies & hacks for increasing Instagram engagement.Instagram Optimization1. Optimize your Instagram profile.The first step you should take toward increasing your Instagram reach is optimizing your Instagram profile. Driving traffic to your Instagram account won’t benefit you in the long-run if your profile isn’t optimized for the best user experience.Here are a few tricks for optimizing your Instagram profile:Make your profile publicChoose a colorful, on-brand profile imageCreate a recognizable and searchable @UsernameCreate an easily searchable business nameRegister for an Instagram Business accountInclude a trackable link in your bioThese steps might seem like a no-brainer, but it’s important to lay the groundwork before you make any other SEO changes. Once you’ve covered those basics, you can move onto the more technical optimization steps.2. Include your primary keyword in your display name and @Username.As we mentioned before, Instagram is its own self-contained search engine. In order to show up for the correct terms in the search bar, you need to work within the app itself to land that coveted top-of-search positioning.To start, you’ll need to pinpoint your primary keyword. We’ll use a bakery as our example for this. When an Instagram user is looking to fill their news feed with baked goods, they’ll likely search the keyword ‘bakery’. When you have this keyword in your display name and @Username, you’re more likely to show up in the search results for suggested accounts.As you can see here, four of the top five search results for bakery have that keyword in both their display name and @Username. You should be using your primary keyword in both places to increase your chances of being picked up by the algorithm.3. Use your secondary keywords in the bio.Now that you’ve taken care of your primary keyword, it’s time to get the most out of your secondary keywords. Secondary keywords are the phrases and topics that orbit your primary keyword.If your primary keyword is ‘bakery’, your secondary keywords might be things like ‘cupcakes’, ‘wedding cakes’, ‘baked goods’, etc.Let’s take a look at Magnolia Bakery, the top result for this keyword — their primary keyword is highlighted in red, and their secondary keywords are highlighted in orange:Image SourceAs you can see, Magnolia Bakery has done a great job of crafting an informative and fun bio, while still including a few very important search-optimized keywords. It’s no wonder they show up first when you search the term ‘bakery’ on Instagram.Secondary keywords are perfect for catching people who might not be searching for your primary keyword but could still be interested in your product. A person looking for baking good recipes would likely follow Magnolia if they found them in the search, because it still matches the user’s search intent.4. Treat your hashtags as keywords.Once you’ve optimized your profile, it’s time to optimize your posts. This is an ongoing process that requires special attention. Most users aren’t going to look for you directly. They’ll likely discover you through a hashtag on a specific post.That’s why each of your Instagram posts should have its own hashtag strategy. You should be treating these hashtags like secondary keywords. Check out the example from CorePower Yoga, below:Image SourceThey include their own brand name in two of the hashtags — #corepowercommunity and #corepoweryoga. The other two hashtags, however, are specifically for this image.By including a variety of post-specific hashtags, Corepower increases their chances of attracting a wider, more diverse audience — people who search for terms related to yoga, but also people who search #downdog.This gives users a better chance of finding you than if you used the same five hashtags on every single post — the key is variety, and relevance.5. Use secondary keywords in your image captions.We’ve mentioned before that Instagram is a self-contained search engine, which means every part of your Instagram experience should be focused on keywords. Crafting a compelling, engaging caption is critical for attracting new followers while satisfying existing ones.The right caption can do more than just catch a user’s attention — it can also help you show up in search results. The same way you optimized your bio and hashtags with secondary keywords, you should do the same for your Instagram caption:Image SourceThe example above shows how DIFF eyewear manages to use keywords in their caption that will bring in the right users. This helps create a complete picture for Instagram’s algorithm and tells it that you should be ranking high in their search for those terms.6. Take advantage of Instagram alt text.Instagram alt text is a relatively new feature that allows users to write captions for their photos.This feature was designed to help visually impaired users enjoy their Instagram experience, but it can also be used for SEO, as well. Instagram will automatically populate alt text options for your photos if you skip this step — so it’s better to do it yourself to ensure the caption matches what’s actually in the photo.To access your alt text options, advance to the screen right before you share your photo and click the “advanced settings” tab at the bottom:Once you’ve done that, scroll to the bottom and select the “write your alt text” option. From there, you can craft the perfect image description!Once you’ve crafted your own alt text, share your photo as normal. The benefits of changing your Instagram alt text are the same as when you use alt text on photos for your website. It can help your posts rank better in the algorithm, have your results pulled for voice search, and more.7. Track everything with analytics.If this is your first time using SEO techniques to grow, then you should be tracking how your new Instagram strategy is impacting your overall social media goals.While Instagram does have an in-platform analytics feature, it only allows you to pull data from a certain date. Once that window closes, the data is lost and replaced. While that might be fine for the casual user, it’s not ideal for marketing purposes.Social Media tools like Hootsuite, Sprinklr, or Sprout Social allow you to bypass this with robust data analytic tracking services, automated reports, and more. They allow users to analyze performance of posts and campaigns to optimize your content for the future.As with any content marketing strategy, having hard data behind your content plan is key. Tracking the success of your new Instagram SEO strategy will help you refine your content as you go, gain buy-in from leadership, and improve the overall success of your strategy.8. Avoid common black hat SEO techniques.You might think that Google is the only website that is sophisticated enough to spot and punish users for using black hat SEO tactics, but that’s not true. Instagram has recently started cracking down on accounts that try and cheat the system. Most recently, they’ve implemented a shadowban for users that repeatedly break the rules.Common Instagram black hat SEO techniques to avoid:Don’t steal contentDon’t use botsDon’t keyword stuffDon’t follow too many accounts too fastDon’t buy followersSEO is a long-term strategy and it can be frustrating when you don’t see results right away. The lure of using a quick-fix to see a boost in followers or organic reach can seem too good to pass up, but the results can be disastrous if you get caught. If you’re looking to build your Instagram account the right way, avoid these tactics at all costs.Do It For the ‘GramSEO may be primarily used for website optimization, but that doesn’t mean you can’t use what you’ve learned for social media, as well. Take these tips and transform your Instagram presence in a way that puts the user first while also building your reach. Instagram Marketing Don’t forget to share this post! Originally published Oct 25, 2019 7:00:00 AM, updated October 25 2019 Topics:
Realme XT is the latest smartphone from the company’s ever-expanding lineup in India. Realme has been quite aggressive in bringing new phones to the country this year. Within a span of one month, the company has launched three quad camera phones. These are the Realme 5, Realme 5 Pro and the newly launched Realme XT. The Realme XT is the company’s first 64MP quad camera phone and the first phone to offer this camera setup in India.We recently reviewed the Realme XT and called a fantastic addition to Realme’s current lineup of phones. With a starting price of Rs 15,999, the Realme XT offers a combination of high-end features that makes it look better even in front of the Realme X, which the company considers its flagship model. Here’s a quick breakdown of what you need to know about the Realme XT before you buy the smartphone.– The Realme XT may look like a lot of previous Realme phones from a distance, but don’t be fooled. This is the company’s first Realme phone to come with Gorilla Glass 5 on the front and back. The curved glass design offers makes the phone feel premium in the hand. It also comes in two gradient colour options – Pearl Blue and Pearl White.– Talking a little further about the design, the Realme XT is lighter than the Realme X despite offering a glass body and slightly bigger battery. The XT also supports storage expandability via a microSD card, which is not found on the Realme X.advertisement– The 6.4-inch FHD+ Super AMOLED Dewdrop display offers a small waterdrop notch. The display looks great with vivid colours, good viewing angles and brightness levels. The notch is barely intrusive while watching content, but if you want a slightly bigger, completely notch-free experience then the Realme X is the one to go for.– The Realme XT comes with Widevine L1 certification, which means you will be able to stream content on platforms like Netflix and Prime Video in sharp HD resolution. — The USP of the Realme XT is its 64MP quad camera setup, which is a first in its segment. In fact, there is no other phone right now that offers a 64MP quad camera setup in India, which gives the Realme XT an edge over the competition. Realme is using Samsung’s 64-megapixel GW1 sensor for the primary camera, which offers detailed, high resolution photos in daylight.– The camera system on the Realme XT is also versatile as it includes an 8-megapixel ultra wide-angle sensor, a 2-megapixel macro lens and a 2-megapixel depth sensor. This is a good combination of sensors to have on a phone as it frees you up to capture photos through different perspectives. That being said, you should be aware that you won’t get exceptional quality from these three sensors. The macro lens, in particular, will lack detail and clarity while shooting close-up shots, and it is best used in bright daylight. There are also features like Chroma Boost, HDR and Nightscape to help you capture better-looking photos in most lighting conditions.– Realme XT is powered by a 2.3Ghz Snapdragon 712 SoC that comes equipped with Adreno 616 GPU. This is the same processor powering the Realme 5 Pro as well, so expect both the phones to deliver similar performances. The Snapdragon 712 SoC is fast and smooth mid-range chipset that can handle day-to-day tasks with ease. It is also a great processor for gaming as it can handle graphic-intensive games like PUBG and Asphalt 9 smoothly even at high graphic settings.– Realme XT ships with ColorOS 6 based on Android Pie, which might be the biggest feature that could put off consumers. ColorOS 6 comes with a lot of bloatware like pre-installed apps that can clutter up the UI. That being said, ColorOS offers fast animations which makes the UI feel snappier than most. — Relame XT comes with a 4,000mAh battery, which is slightly bigger than the battery inside the Realme X. It is still only good for a full-day usage, but the battery life is consistent. Whether it is gaming or streaming videos for a few hours, the Realme XT battery life will drain at a steady pace. The phone also comes with some battery optimisation features that allows to get some extra juice out of it.– What compliments the all-day battery life is VOOC 3.0 fast charging. The Realme XT ships with a 20W fast charger that will charge the device up from zero to 100 per cent in about 80 minutes over Type-C.advertisementOverall, the Realme XT offers a lot of value for money and is a solid addition to the lineup. In a lot of ways it looks like a better option compared to the Realme X. It is a premium-looking phone with an attractive AMOLED display and a good set of cameras for its price.ALSO READ | Realme XT review: Stands out from the crowd with a 64MP quad camera
Defending champions Bengaluru Bulls and U Mumba sealed their places in the playoffs of the Pro Kabaddi League (PKL) with easy wins , here on Wednesday.High-Flyer Pawan Sehrawat was once again the hero for the Bulls as they beat home team Haryana Steelers 56-39. Sehrawat scored a record-shattering 39 points, three more than what the entire Steelers managed.He bettered Pardeep Narwal’s 34 raid points score in a match.U Mumba sealed their place in the playoffs with a 30-26 win over Patna Pirates.Skipper Sultan Fazel Atrachali remained rock solid in defence yet again as the captain led from the front to neutralise Patna’s Pardeep Narwal with a strong performance at the Tau Devilal Sports Complex.U Mumba started the first half brightly with the defence taking an aggressive stance from the first minute.Fazel Atrachali set the tone early with double thigh hold tackle on Narwal in the very first minute of the match.Abhishek Singh, ably supported by Athul MS, provided the firepower for Mumba in the raids as Mumbai cruised to a lead. They clinched their first all-out of the match in the 9th minute to open up an 8-point lead.Fazel reached the milestone of 300 overall points in the process. But Patna clawed their way back in the closing stages of the half thanks largely to improved performances by Pardeep Narwal and Jang Kun Lee.The Dubki King’ Narwal produced a two-point raid with under three minutes left for the half time to reduce Mumba’s lead to 5 points. The half ended 17-13 with Mumbai on top.advertisementU Mumba started the second half with a Super Tackle on Narwal but Patna composed themselves to stay in the match despite Pardeep being off the court for a long duration.Mohammad EsmaeilMaghsoudlou impressed with his all-round efforts while Jang Kun Lee’s improved raiding also helped Patna stay in touch. Fazel meanwhile was giving everyone a masterclass on captaincy, marshalling and motivating his troops to stick to the gameplan.Patna got lucky with six minutes remaining when Jang Kun Lee ventured out-of-bound and took three U Mumba defenders with him.With the point margin reduced to just a point and momentum heavily on Patna’s side, the three-time champions sniffed an all-out but Rohit Baliyan’s kick helped U Mumba revive another player to stay in the lead.
How do you get people to buy into your organization and donate during tough times?This comes down to understanding the concept of a benefit exchange:An immediate reward to someone for taking actionThe benefit is something personal and deeply related to their valuesThat reward is coming from a messenger they trustThe messenger is key during tough times. One idea would be to frame fundraising appeals such that they come from other donors talking about why they gave. Their reasons for choosing your particular organization elevate the value of your nonprofit in the eyes of the recipient.If you can plug into topical issues, your message is more likely to get through. Another hot point is to try to key into some of the issues that are front and center in the news. For example, if your organization is focused on the environment, compose your appeals to talk about how you’re working to try to combat the $4 gallon of gasoline.This may be a great opportunity to ask people to sign up for monthly donations. Wallets are tight right now, so donors may appreciate the option to give a little bit each month, rather than making a large credit card donation in December.Source: Adapted from the Nonprofit 911 Presentation “The Experts Are In! Your Online Fundraising and Nonprofit Marketing Questions Answered.”
About our speakerMatthew Mahan is the Director of Nonprofit Relations and Business Development at Causes, which provides organizing tools for anyone who wants to change the world. As the largest application on Facebook, Causes supports over 80 million users, 300,000 user-created causes and 11,000 official non-profit partners. Causes users have raised over $13 million dollars for nonprofits in just over two years. Matthew joined Causes after teaching middle school through Teach for America building irrigation systems in Bolivia through a Rockefeller Fellowship. Matthew graduated magna cum laude from Harvard University, where he served as student body president. He is a native of Watsonville, a farming town on California’s Central Coast. Download the transcript, audio recording and presentation slides below ‘Related Documents’!When you think of social networking, rallying support for your nonprofit’s cause and incorporating philanthropy into your Web 2.0 activities, which application comes to mind?Causes on Facebook, of course!In this free training sponsored by Kenneth Cole Productions, Matthew Mahan, who manages nonprofit relations and business development at Causes, shares Causes’ new Partner Center for nonprofits, a redesign of the application on Facebook, and information about America’s Giving Challenge.You can expect to learn more about these topics:How to navigate a host of new back-end tools for managing multiple causesHow to send targeted messagesUnderstanding your nonprofit’s supporters on Facebook and how to support them
Posted on March 11, 2011November 13, 2014Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window)MHTF partner Lee Karen Stow, a photographer, opened an exhibit last week at the International Slavery Museum in Liverpool, UK. Her exhibition, 42, “aims to show the beauty, spirit, hope and the value to society of women not just in Sierra Leone, but women everywhere, who wake each morning with the belief that one day, life really will get better.” Share this: ShareEmailPrint To learn more, read:
Anthony Kolb, urban health advisor for USAID will discuss the challenges of tracking health indicators in urban slums and how “slum mapping” can be utilized to improve maternal health. Katherine Kyobutungi, director of health systems and challenges for APHRC in Kenya, will discuss the status of maternal health in Nairobi’s informal settlements and share lessons learned translating research into policy action. Luc De Bernis, senior advisor on maternal health in Africa at UNFPA, will discuss family planning interventions used to improve maternal mortality rates in informal settings. John Townsend, Vice President of Reproductive Health Program, Population Council featuring Accessing Maternal Health Care Services in Urban Slums: What Do We Know? Posted on April 11, 2011November 13, 2014Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window) Please join the Woodrow Wilson Center’s Global Health Initiative, the Maternal Health Task Force, the United Nations Population Fund and the African Population & Health Research Center for a discussion of: moderated by Tuesday, April 19, 20113:00 p.m. – 5:00 p.m.5th Floor Conference RoomWoodrow Wilson International Center for Scholars1300 Pennsylvania Avenue, NWWashington, DC Luc De Bernis, Senior Advisor on Maternal Health in Africa, United Nations Population Fund (UNFPA)Anthony Kolb, Urban Health Advisor, U.S. Agency for International Development (USAID)Katherine Kyobutungi, Director of Health Systems and Challenges, African Population & Health Research Center (APHRC) ShareEmailPrint To learn more, read: About the 2011 Maternal Health Policy SeriesAs one of the few forums dedicated to maternal health, the Woodrow Wilson Center’s 2011 Advancing Policy Dialogue on Maternal Health series brings together senior-level policymakers, academic researchers, media, and civil servants from the U.S. government and foreign consuls to identify challenges and discuss strategies for advancing the maternal health agenda.In order to promote greater voices from the field, the 2011 dialogue is partnering with the African Population & Health Research Center in Kenya to co-host a two-part dialogue series with local, regional, and national decision-makers on effective maternal health policies and programs. These in-country dialogue meetings will create a platform for field workers, policymakers, program managers, media, and donors to share research, disseminate lessons learned, and address concerns related to policy, institutional, and organizational capacity building.The Wilson Center’s Global Health Initiative is pleased to present this series with its co-conveners, the Maternal Health Task Force and the United Nations Population Fund (UNFPA), and is grateful to USAID’s Bureau for Global Health for further technical assistance.Share this: Please RSVP to firstname.lastname@example.org with your name and affiliation.According to the UNFPA, more people now live in urban settings than rural, and projections estimate global urban population growth will double by 2030. Health care services in many urban areas have not kept pace with rapid population growth, and despite their relative proximity to services compared to rural areas, women living in the resulting slums do not necessarily have access to higher quality maternal health care. In cities like Nairobi, maternal mortality rates in urban slums are higher than the country’s average. Monitoring the health needs of urban slums is a serious challenge and these marginalized populations often fall through the cracks as they receive little attention from researchers, donors, NGOs, and governments.
Posted on May 27, 2011November 13, 2014Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window)This week on the MHTF blog:We posted reactions from FCI and Gynuity, VSI and RHTP to the approval of misoprostol to prevent PPHGlobal Health Visions wrote a report on maternal health donorsWe listened to Esther Duflo at the Population CouncilWhy evidence mattersSome reading for the weekend:A lawsuit in Uganda over maternal deathsHealth workers in conflict settingsBarriers to accessing maternal health care in northern NigeriaShare this: ShareEmailPrint To learn more, read:
ShareEmailPrint To learn more, read: Posted on November 22, 2011November 13, 2014Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window)Last week’s meeting on the partograph use was organized by the Fistula Care Project since its use may reduce obstructed labor, one of the main causes of obstetric fistula. Not only do women who develop fistula suffer terrible physical outcomes, but they also are often marginalized:Left with chronic leaking, women with obstetric fistula are often abandoned or neglected by their husbands and families, unable to work, and ostracized by their communities. Women who develop obstetric fistula usually have had a stillbirth, so they must also deal with the loss of a baby. Women with fistula are often among the most impoverished and vulnerable members of society.In order to address fistula and provide an avenue for women to seek care and support, the Gloag Foundation, USAID, UNFPA, and Airtel launched a hotline in Sierra Leone for women who have developed fistula:In the last month more than 8,000 calls have been received, but so far just 0.1 percent have been about cases of fistula.The Aberdeen Women’s Centre provides the only comprehensive fistula repair service in the country. Despite the small number of calls concerning the condition, Jude Holden, the centre’s Country Director, is pleased with the result. “We have received 90 cases since the hotline opened, and this is a great success,” she told IRIN.Share this:
Every year, in conjunction with International Women’s Day, Women Deliver celebrates the progress made on behalf of girls and women worldwide. Our Women Deliver 100 list in 2011, which featured 100 of the most inspiring people who have delivered for girls and women, was covered by over 100 traditional and new media sources. This year, to continue the momentum, we are spotlighting the top 50 inspiring ideas and solutions that deliver for girls and women. We would love to hear what you think are the most innovative, impactful, and promising advancements in overcoming gender inequality. These advancements could have been made by an individual, governments, the private sector, or civil society, but they must have helped to improve the condition of girls and women around the world, in one or more of the following 5 categories:Technologies and InnovationsEducational InitiativesHealth ModernizationAdvocacy and Awareness CampaignsLeadership and Empowerment Programs Click here to make a nomination. Thank you in advance for you submissions!Share this: Criteria:Advancements may include projects, programs, technologies, initiatives, or campaigns launched anywhere in the worldSolution or Idea must have been implemented in the last five yearsCan be grassroots or global in scale (example: community initiative or global technology)If the solution has been ongoing for more than a year, please provide quantitative and qualitative data that demonstrates resultsIf the idea is in the early stages of implementation, please include an explanation of why it will be effectivePlease provide website (if applicable) and references Selection Committee:-Chair: Jill Sheffield, Founder and President of Women Deliver-Jimmie Briggs, Founder and Executive Director of Man Up-Cory Heyman, Chief Program Officer at Room to Read-Josh Nesbit, CEO of Medic Mobile-Amie Newman, Communications Officer and Editor of the Impatient Optimist at the Bill and Melinda Gates Foundation-Lyric Thompson, Special Assistant to the President at the International Center for Research on Women-Michael Tirrell, Communications Manager for Media and Public Affairs at Marie Stopes International NOMINATIONS MUST BE SUBMITTED NO LATER THAN FEBRUARY 10, 2012. The following originally appeared on Women Deliver’s blog. It is posted here with permission. Once all nominations have been received, a selection committee of experts and advocates from leading global NGOs and foundations will choose 25 per category. Voting opens on February 20th, and the Top 50 (10 winners per category) will be announced on International Women’s Day. The winners from each category will be featured prominently on Women Deliver’s website, through the selection committee’s social media portals, and at the Women Deliver 2013 conference in Kuala Lumpur. Posted on January 30, 2012November 13, 2014Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window) Examples of inequities that the solutions may have addressed include, but are not limited to: Violence Against Women; Sex Trafficking; Child Marriage; Political Processes; Maternal Health; Sexual and Reproductive Health and Rights; HIV/AIDS, Lesbian; Gay, Bisexual and Transgender Rights; Economic Inequity; or Female Genital Mutilation. ShareEmailPrint To learn more, read:
Why is it so hard to make lasting changes in our organizations, in our communities, and in our own lives? The primary obstacle is a conflict that’s built into our brains, says Dan Heath, the co-author of the new book, Switch: How to Change Things When Change Is Hard.Psychologists have discovered that our minds are ruled by two different systems–the rational mind and the emotional mind-that compete for control:The rational mind wants a great beach body; the emotional mind wants that Oreo cookie.The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort-but if it is overcome, change can come quickly.In this Nonprofit 911 call, Heath discussed his findings from Switch, which shed new light on how we can effect transformative change. Heath argues that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.
Here in Washington, DC, the city remains largely shut down, having just set a record for the snowiest winter EVER. I have to give a tip of the hat to the mail carriers who managed to show up a few times in the past week. Which takes my thoughts to direct mail. I rarely post on direct mail since I’m quite focused on online giving. That said, direct mail is still the source of most dollars in fundraising. So I wanted point you to a blogger that’s got some great resources on direct mail.Blase Ciabaton (aka “Direct Mail Man”) has some useful tips for you on:1. Exclusions for mailng at the nonprofit rate. Yes, There are Restrictions to Mailing at the Nonprofit Rate.2. How To Grow Your Charitable Donor Mailing List 3. Tips for Converting First Time DonorsI especially like the following advice, which applies to donor cultivation via mail and online:The first place to start in the conversion process is with a prompt “thank you.” The gold standard in promptness is to send a “thank you” within 24 hours of receipt of your gift. If at all practical, a hand-written or hand-signed note is best. Donors feel most appreciated if the CEO or Executive Director signs the “thank you.” It may seem like common sense, but a “thank you” should not ask for another gift or donation; to be accepted as a sincere “thank you,” the sole purpose of the communication need to be to express gratitude. Finally, if at all possible, the “thank you” should cite the amount of the gift given and provide a receipt for tax purposes.
I recently received a review copy of Douglas Edwards‘ new book, I’m Feeling Lucky: The Confessions of Google Employee Number 59. It’s a quite fascinating, humble account of one marketer’s adventure joining the company in the early days in 1999 and growing along with the company till 2005, when it had upwards of 20,000 employees. Edwards was responsible for consumer marketing and brand management at a company where many of the truisms of his profession were turned on its head.For example, Edwards tells the story of arguing adamantly and repeatedly against Google co-founder Sergey Brin’s desire to play with the Google logo with turkey for Thanksgiving, hearts at Valentine’s Day and aliens making off with the letters for fun. Appalled, Edwards told Brin that would be bad branding. “It wasn’t just my opinion, but the consensus of marketers worldwide,” he noted. But Edwards lost the argument – and as it turned out, the users loved the Google “doodles.” Edwards says:“It was so blindingly obvious (to me) that I was right, yet I was so clearly wrong. Google did that to you — made you challenge all your assumptions and experience-based beliefs until you began to wonder if up was really up, or if it might not actually be a different kind of down.”So what are Google’s rules? Edwards helped write them up and they are worth sharing, because they are good advice for all of us. The complete list is here, but my favorites are:1. Focus on the user and all else will follow. (Substitute your audience for the word “user” and this holds very true for all of us.)2. It’s best to do one thing really, really well.3. Fast is better than slow. (The credo refers to products that work fast, but the book also talks a lot about the head engineer’s policy of getting a product to 80% completion and pushing it out to users for testing and feedback rather than waiting for perfection. He would say “good enough is good enough.”)Edwards also shares co-founder Larry Page’s rules of order. The above rules are good marketing advice. These four are great rules to work by:1. Don’t delegate: Do everything you can yourself to make things go faster.2. Don’t get in the way if you’re not adding value. Let the people actually doing the work talk to each other while you go do something else. Don’t be a bureaucrat.3. Ideas are more important than age – junior people deserve respect and cooperation.4. The worst thing you can do is to stop someone from doing something by saying “No. Period.” If you say no, you have to help them find a better way to get it done.I love the last rule. As Edwards notes, he was good at saying no when he joined Google. There, he learned to say yes, solve problems and find better ways. Not a bad way to work – or to live.
When you reach out to donors in different ways, so they can support you as they choose, you raise more money.That’s how I’d paraphrase the results of a new study by Convio and CARE that shows, and I quote: “Dual channel donors (those who give both offline and online) are the most valuable to nonprofit organizations.” When you make giving convenient in all ways, and are consistent in your message, people respond. There are no “online” donors or “offline” donors, there are just human beings. And they switch among means of support just as you switch among means of shopping or banking, online and off. Organize your fundraising around the donor and when they feel like giving — instead of the channel — and the results will speak for themselves.Get the whole study here.
Sometimes people ask me about my blogging, and how I manage to do it each day. So I thought I’d tell you how it works. Around 10 or 11 pm the night before I schedule a post to be published, I sit down and reflect on what meaningful thing I heard, read or thought during the day, and I write about it. It’s that simple and that hard. This time, I was tired (as I often am after being at my job all day). And I got to wondering just how many times I have gone through this exercise. The answer was 1,182. Then I started wondering what I said in my first post, years ago. It wasn’t half bad, so on the occasion of post # 1,182, here it is. (And in case you’re wondering, yes, I suppose this is recycled content. But since no one read the first post other than my mother, I think that’s okay!)Dancing corpses and the art of impatienceWhen I lived in Madagascar, people would open the tombs of their dead relatives each winter, pull out the cloth-wrapped corpses of their loved ones and dance with them held aloft. Truly. They would party all night with their withered dead, catching the spirits up on family gossip and then wrapping the remains in new cloth before placing them back in the tomb.The death-dancing season, which was in August (winter in the Southern Hemisphere), meant sleepless nights. My house had many tombs nearby, and the raucous all-night parties featured the binge drinking and blaring music that you’d expect from any serious throw-down. One night, lying in bed and listening to the festivities, I contemplated my own mortality. (Actually, I tend to do this a lot, even when I’m not around tombs.) I thought of how life is so very short, especially when you don’t believe your spirit will be partying with the living at your tomb after you’re laid to rest. I tell this story in my first post because even if you don’t live in Madagascar, I believe we should keep reminding ourselves of our own mortality and that we as do-gooders should become profoundly impatient. Impatient to accomplish something good. Impatient with petty things that get in the way of what is important. Impatient to move people and make a difference. This blog will be about inspired impatience. It’s about making things happen quickly by stealing corporate savvy, swapping inspired ideas and sharing the kind of thinking that gets the attention of our audience and advances our mission today. Tomorrow we may be one more dancing corpse.